For the second year in a row, Sam McCool was entrusted as Master of Ceremonies for Tech Data APAC’s prestigious “1%’ers Pitch Competition,” held in partnership with IBM. This exclusive program recognises IT partners who deliver cutting-edge, customer-first solutions that drive digital transformation, accelerate growth, and strengthen vendor relationships across the Asia-Pacific region.
Elevating Innovation Through Hosting
The competition brought together some of the most innovative IT businesses in the ANZ IBM ecosystem, with finalists pitching transformative solutions in AI, automation, hybrid cloud, and emerging technologies. As an experienced corporate event MC, Sam ensured the event maintained its pace, professionalism, and energy while spotlighting the groundbreaking work of the participants.
Balancing Gravitas with Entertainment
With senior executives, global vendors, and industry partners in attendance, the event demanded a host who could convey authority while keeping the atmosphere approachable. Sam struck this balance perfectly—highlighting technical solutions with clarity, while weaving in light moments that made the experience engaging for both participants and spectators. His ability to adapt to highly professional contexts is why he remains one of the most trusted corporate masters of ceremonies in Australia and beyond.
Adding a Comedic Edge to Business Pitches
Even a high-stakes pitch competition benefits from levity. Sam drew on his background as a comedian for corporate events to keep the audience energised, ensuring that long rounds of presentations remained dynamic and memorable. By blending polish with humour, he elevated the event from a standard pitch contest into a celebratory showcase of innovation.
A Global Talent for High-Profile Events
Sam McCool is more than a host—he’s an internationally experienced performer who connects with audiences across industries and cultures. A finalist on Australia’s Got Talent, he has performed in over 20 countries and worked with organisations like Amazon, Deloitte, and TEDx. Whether it’s guiding executives through a pitch competition, entertaining a corporate gala, or crafting bespoke comedy, Sam brings world-class energy, professionalism, and unforgettable stage presence to every event.
